Nineteen Sixtynine

story

The iconic cosmetic brand 19-69 was founded by Swedish artist and product developer Johan Bergelin. A twenty four month creative process with artisans in Scandinavia, France and Italy resulted in the launch of 5 perfumes in 2017.

Brand statement

Johan Bergelin: "The name of the brand 19-69 is a strong statement. The year 1969 represents an era of freedom, tolerance and counterculture. It is also the year I was born and the way I put my heart on the Putting your tongue out and saying, This is real. That's who I am."

values and symbolism

The name 19-69 stands for freedom, tolerance and counterculture. The inspiration spans various iconic counterculture moments throughout history. Art, music and different cultures have also left their mark on the products, both in terms of content, names and packaging. The different colors symbolize a rainbow, which stood for peace and freedom in 1969.

product quality

Each fragrance is inspired by a different era, culture or environment from Africa, Europe, the USA and Asia. Art, music, trends and cultures have left their mark on the fragrances, both in terms of content, name and packaging. All fragrances are always suitable for all genders.
The glass bottles are lacquered in Italy and screen printed. Every 19-69 product is handmade, so small variations should be considered part of the character. To launch the fragrance families, 19-69 collaborated with master perfumers Amelie Bourgeois, Anne-Sophie Behaghel and Dario Volpones. All raw materials are carefully checked and selected to ensure the best quality. For every fragrance there is a unique fragrance journey.

Good to know

19-69 has launched a total of 13 perfumes. Each fragrance has a unique fragrance journey that is contained in the perfume box. As with all perfumes, each fragrance comes alive differently in each person. Anything that affects the "natural" smell of the skin, such as B. the diet, the pH value, hormonal changes or medication, easily changes the properties of the perfume. According to studies, people are usually attracted to scents that harmonize with their natural body odor.
Perfume is almost like a living organism and is very sensitive to environmental changes. Store your perfume in a dark and cool place, such as in a cupboard or in the fridge.